Web/Digital Analyst (m/f)

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We are smava, the online loan comparison platform.  We are one of the three largest Fintech-employers in Germany. Our mission is to revolutionize the loans market by making it fair and transparent. smava finds the best loans for everyone: fast, convenient and cost effective. We are in the third stage of innovation in the finance industry: first ATM’s, then online-banking, now digital loans by smava! This is also why we were awarded as Innovator 2018. All of this was achieved thanks to more than 350 employees. Become a part of the smava-story now!

Web/Digital Analyst (m/f)

smava’s analytics team is at the core to improving and optimizing our product. We solve complex problems and continually gain expertise about our customer behavior contributing with strategic recommendations across all areas involved. Our Web Analysts provide insights into the conversion and ROI optimization by collecting and analyzing data throughout different data sources.

Your profile

  • You have at least 1 year of experience as a Web/Digital Analyst, ideally in a Startup environment
  • You are confident in working with tracking tools (e.g. Google Analytics 360, Kissmetrics etc.)
  • You are an expert in implementing and deploying tags using Tag Management Systems (e.g. Google Tag Manager)
  • You have practical experience with front-end programming languages like JavaScript and HTML 
  • You have experience in retrieving data using BigQuery or SQL
  • You are fluent in English

Your tasks

  • Taking ownership of digital analytics projects
  • Creating measurement plans which includes defining goals, metrics and KPI’s
  • Identifying tracking requirements, implement, test and deploy them
  • Taking care of the tracking infrastructure
  • Sharing common goals with marketing and the CRO team like increasing our conversions and optimizing ROI for all marketing channels
  • Providing insights and recommendation to marketing and other stakeholders
  • Responsibility for tracking data integrity during production releases
  • Analysing A/B and MV Tests with the CRO team
  • Improving the data quality especially between the different tools we sent data to

Major Projects

  • Further implementation and improvement of Google Analytics 360 set up
  • Restructuring current tracking environment
  • Customer Journey & segmentation
  • Evaluation & implementation of different attribution models
  • TV analytics

What we offer

  • An exciting range of tasks in an innovative and fast-growing Fintech company
  • Signing bonus, because every great decision should be rewarded
  • Paid education (e. g. trainings, workshops, conferences)
  • Subsidized Lunch offer (smunch.co) and subsidized public transport ticket (VBB Umweltkarte)
  • Discounted fitness offers close to the office
  • Flexible working hours
  • Language courses
  • Relocation bonus (in case you are relocating to Berlin)
  • Onboarding support  (e.g. visa sponsorship & accommodation)
  • Beer Friday, Cookie Friday, Mystery Lunch, Breakfast Club and team events
  • Open communication & flat hierarchy allows fast execution
  • Smart colleagues from all around the world (30+ nationalities)

Did we get your attention? Then we are looking forward receiving your application including:

  • CV, salary expectations and earliest starting date addressed to Natalia Nehring
  • In case you are not an EU citizen, we also need a copy of your academic degree & valid passport
  • If you already have a Blue Card, Visa or Work Permit, please let us know

Note that it will be difficult to proceed with your application without the documents mentioned above.

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